Our Vision & Mission
Our journey towards digital excellence
Our Vision
To lead in Sharia-compliant digital finance by empowering individuals and SMEs through smart, fast, and ethical platforms
Our Mission
To deliver inclusive, innovative, and Sharia-compliant financial solutions that empower customers and support the Kingdomโs sustainable economic growth
Board Members
Top Management โ Al-Shaghaf Al-Raqmi
Saad Binzafrah
An esteemed Chairman with over 20 years of leadership, including two years at Saudi Telecom. Demonstrated expertise in infrastructure development, executing major projects, and leading transformative initiatives.
His knowledge spans the plastic industry, project management, international operations, and program development.
Renowned for strong administrative skills, he has led complex, large-scale projects and pioneered innovative strategiesโestablishing himself as a visionary leader across local and global markets.
Raed Al Sayeh
A seasoned executive with over 28 years in finance, banking, and fintechโspecializing in back-office operations, non-banking financial services, and UX-driven digital solutions.
Led major digital transformation initiatives, improved regulatory compliance, and introduced innovations that enhanced user experience and efficiency.
Built strategic fintech platforms and alternative lending solutions focused on financial inclusion and scalability, mentoring startups and supporting an ecosystem aligned with Saudi Vision 2030.
Our Team
Advisory Board
AL HUMAID
S. BASHATAH
ABU KHALAF
OTTOMAN
Core Leadership Team
ALAHMED
ABU SHANAB
JALAL
QUTAISH
Extended Operating Team
(Lean & Scalable)
ALDARH
ALKANHAL
KHUMAYES
MELESHKINA
JAMAL
AL MFLEH
AL TARAWNEH
BURYAKOV
